A visual metaphor mini-campaign for Ritz Sociables, positioning it as the perfect snack for entertaining.
CATEGORY /
ADVERTISING
YEAR /
2025
ROLE /
ART DIRECTOR, GRAPHIC DESIGNER
BRIEF /
ACADEMIC PROJECT | RITZ SOCIABLES
ABOUT THIS PROJECT
In this project, we were tasked with photographing Ritz Sociables crackers and using their shapes to develop visual metaphors that helps convey the main message.
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